THIS IS
ELEVATE98

A new fitness experience where you can expect community, flexibility to suit your life and most importantly enjoying the gym!

The long term game always works.

Today marks the start of our Habit Kickstarter for members.

We put little things like this on periodically throughout the year — and there’s a reason for that.

At Elevate98, consistency is the aim.
Intensity has its place, but only in small, well-timed sprinkles.

I know many of you reading this will have been caught by intensity that doesn’t last when it comes to fitness.

8-week “transformations”?
See where you are 8 weeks after that.

Slimming World or Weight Watchers?
How many people regress… then start again the following year?

Six spin classes a week?
You feel amazing for a short period, then crash and burn because the volume just isn’t sustainable.

You get the idea.

Here’s the key point:

It’s not your fault that things are hard to stick to.

Life is busy. Most of us are already dealing with plenty of physical and cognitive stress before exercise even comes into the picture.

We’ve tried to build Elevate98 backwards from that reality.

That means:

  • Progressive, sustainable training so you don’t crash and burn
  • Variety and flexibility in the offering
    • Bad week? Two sessions is more than enough
    • Good week? Come 5–6 times at no extra cost
  • Frictionless booking so there’s less standing in your way when motivation dips

As I said at the start, we then add small sprinkles of intensity at the right time, for the right people.

You shouldn’t be going at 100 miles an hour all year.

A realistic, progressive fitness journey might look something like this:

  • January–March:
    Ticking over with 2–3 sessions per week. Work is busy, the weather’s meh. Nutrition is solid.
  • March–May:
    4 sessions per week with a bit more attention on nutrition.
  • May–June:
    4–5 sessions per week, more steps and movement outside the gym, nutrition really dialled in.
  • June–August:
    Survival mode. Kids off school, holidays, beer gardens. You might average 2 sessions per week — and that’s fine.
  • August–October:
    Dialled back in.
  • October–November:
    A focused push pre-Christmas with another burst of training and lifestyle consistency.
  • December:
    The less said, the better.

Here’s the most important part:

You never stop.

That’s what builds real confidence — knowing fitness is something you’ve got handled, even when life gets busy.

That means when the more focused periods come around, you’re not starting from scratch — you’re just building on a base that’s already there.

That’s how progress actually sticks.

Sean
Elevate98